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May 26.2025

2 Minutes Read

Nigeria's Music Industry Risks Losing Ground: The Critical Role of AI

AI in the music industry: focused portrait of a male wearing glasses.

AI's Musical Revolution: A Dual-Edged Sword

The music industry globally is undergoing significant transformation thanks to artificial intelligence (AI). While countries like the U.S. and South Korea embrace AI-driven innovations such as virtual idols, AI-generated music, and predictive analytics, Nigeria appears to lag amidst promises of cultural evolution and commercial opportunity. With its vibrant Afrobeats scene and a music industry worth over $2 billion annually, Nigeria could harness these revolutionary tools to redefine its artistic landscape and maintain its global influence.

Navigating the Landscape: The Hesitance Among Nigerian Artists

Despite this potential, Nigerian artists are slow to incorporate AI technologies into their workflows. Nkasiobi Chukwu, from Mavin Records, observed that just a handful of local artists have ventured into AI-assisted music creation, even after the success of the continent's first AI-assisted Afrobeats album. The underlying reasons for this reluctance are multifaceted—combining structural barriers like inadequate internet infrastructure with emotional ones such as fear and skepticism regarding artistic authenticity. Chukwu emphasizes this fear, stating, "The real answer is emotional. It's fear. We thought the creative industry was safe—that it couldn’t be replicated. And it was a shocker to find out it could."

Comparative Perspectives: Africa and Beyond

In contrast to Nigeria, other African nations are not letting fear stifle their innovation. For instance, South African producer Black Coffee has vibrant successes employing AI for genre fusion, while Ghana's M.anifest is exploring alternative songwriting structures using AI tools. In addition, innovative creators are shaping the narratives around AI in their music, thus showing what Nigerian artists might be missing out on if they remain steadfast in their reluctance. As the global music landscape evolves, there's an urgent need for Nigerian creators to strike a balance between cultural authenticity and artistic expansion.

The Future of Music in Nigeria: Embracing Technological Innovation

Ignoring these emerging AI trends can jeopardize Nigeria's leading status in the global music sphere. If Nigerian artists continue to dismiss AI, the nation risks losing future cultural dominance and commercial opportunities that could arise from technological integration in the arts. Perhaps it is time for the Nigerian music industry to embrace AI's potential—creating an avenue for co-creation that's respectful of tradition while pushing the boundaries of artistic expression. By combining cultural roots with technological advances, Nigerian music could reclaim its narrative on the global stage.

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Nigeria's Music Industry Risks Losing Ground: The Critical Role of AI

AI's Musical Revolution: A Dual-Edged Sword

Navigating the Landscape: The Hesitance Among Nigerian Artists

Comparative Perspectives: Africa and Beyond

The Future of Music in Nigeria: Embracing Technological Innovation

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